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Team Member Spotlight: Rajiv Roy

  • Writer: NorthlightSG
    NorthlightSG
  • Oct 2
  • 3 min read
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Meet Rajiv Roy, a pioneering Salesforce Enterprise Architect and Head of the AI and Data Cloud Center of Excellence, who is actively building the future of the platform. With 15+ years of strategic mastery and a unique "product builder" perspective, Rajiv has collaborated directly with Salesforce leaders to design and deliver core capabilities in Data Cloud and Agentforce, including industry-leading apps for Hospitality and Automotive featured on the Salesforce website.


Trailblazer Spotlight: Rajiv Roy - Architecting the Future of Salesforce AI

This month, we shine a spotlight on Rajiv Roy, a Salesforce leader who is not just implementing technology but actively shaping its roadmap to drive massive value for the community. As Head of the Center of Excellence (CoE) for AI and Data Cloud, Rajiv i

s a pioneering force bringing AI-first solutions to life for global enterprises.


A Career Built on Innovation and Deep Expertise

With 15+ years of experience in enterprise architecture, Rajiv has established himself as a trusted advisor and technical visionary on the Salesforce platform. His work is defined by a rare combination of product innovation and hands-on field implementation, allowing him to bridge the gap between technical vision and successful execution.


Product Builder, Not Just an Implementer: Rajiv is one of the few Enterprise Architects who has collaborated directly with Salesforce Product Leaders and engineering teams to design and deliver core capabilities within Data Cloud and Agentforce. This insider perspective gives him unique insight into how features work, why they were built, and where they are headed.


Driving Industry-Leading Assets: He recently collaborated with Salesforce VPs and Directors to architect, design, and launch industry-leading applications for Hospitality and Automotive, showcasing the power of Data Cloud and Agentforce. These pioneering solutions are prominently featured on the Salesforce website, demonstrating his ability to deliver future-ready, data-driven solutions that push the boundaries of the platform.


The Go-To AI/Data Leader: Rajiv defines and drives the organization’s technical solutions strategy, specializing in unifying complex customer data, enabling real-time segmentation, and creating highly intelligent, personalized experiences. He acts as a trusted advisor to clients, supporting pre-sales efforts by presenting solution roadmaps and value frameworks to C-level stakeholders.


Leading the Community & Accelerating Adoption

Rajiv is dedicated to building technical excellence across the ecosystem. He leads and mentors solution architects specializing in AI and Data Cloud, fostering a culture of continuous learning and technical mastery.


Operational Excellence: He establishes solution frameworks, reusable assets, and methodologies for successful Data Cloud unification and Agentforce deployments, helping organizations accelerate adoption and maximize ROI.


Driving Business Outcomes: His leadership is rooted in strategic foresight, ensuring that implemented solutions are not only technically sound but also align with measurable business objectives, driving transformational change that accelerates revenue growth.


Quick Facts: Beyond the Code

Unique Skill: Rajiv can read and write Japanese and even spent a month working in a restaurant in Japan to fully immerse himself in the culture.


Passions: He enjoys exploring new places, playing tennis and badminton, hiking, and biking.


Rajiv's comprehensive involvement across strategy, architecture, development, testing, and deployment doesn't just elevate the Salesforce community—it delivers unmatched value to our clients. His commitment to thoughtful, forward-looking leadership ensures every solution is future-proof and drives measurable business outcomes. Do you want to put top talent with insider product knowledge and 15+ years of strategic mastery to work on your next project? Partner with us to ensure your Salesforce investment is guided by industry architects like Rajiv, who are building the future of the platform today.

 
 
 

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